Learning & Experimenting in Public.
Real Affiliate Marketing Experiments by Mr. Feng
Why I Started This Blog
Hi, I’m Mr. Feng from Chengdu, China.
I’m an ordinary 9-to-5 worker, doing a full-time job that has nothing to do with the internet — NDT inspection.
A few years ago, I came across digital marketing. I believed it could be a way for me to build a side hustle, earn passive income, and eventually step away from full-time employment.
However, platforms like YouTube and X are full of so-called “experts” promoting their success tutorials. They show neatly packaged takeaways, screenshots of high traffic, and revenue figures. They talk confidently about their strategies and theories, but when it comes to certain core details, they simply don’t explain them. Beginners are misled into buying their courses and using the tools they recommend.
I’m not a full-time marketer, and I don’t run an agency or sell courses.
Based on my own understanding, I use my own money to thoroughly test which marketing methods are effective and which ones are not. I document the entire process with transparent data, and summarize and share everything I learn.
I created this blog to test in public and learn in public. That visibility creates a sense of accountability and pushes me to keep testing. Through this process, I hope to eventually find methods that truly work.
For me, Google Ads is one of the best ways to cold start an affiliate project with high quality traffic. Lately, I’ve been going deep into testing how to run affiliate campaigns through Google Ads and whether it’s still profitable to run long term campaigns in 2026.
If you’re interested in this topic, feel free to follow along.